Why you shouldn’t buy Ray-Ban


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Ray-Ban is the most popular glasses and sunglasses brand in terms of global sales. It’s also the most searched-for eyewear brand on Google. But is there more to Ray-Ban than just a name? In this blog I’m going to suggest some alternatives, and explain why I feel you should buy them instead.

What have I got against Ray-Ban? Absolutely nothing! The original sunglasses are some of the best quality ever produced, and the main reason why the brand is so big today. What I do have a problem with is the company that now owns Ray-Ban. You might not have heard of Luxottica, but they are one of the most powerful companies in the world. They own the license for perhaps the majority of designer sunglass brands such as Chanel, Armani, D&G, Tiffany, Prada, Versace, Persol, and the list goes on. And on. And includes Ray-Ban. What that means is that the ‘cool’, ‘original’ and ‘prestigious’ brand you thought you were buying is actually just another name made in the same factory as all the others.

Once you realise that they are literally just another name that can be used to sell eyewear, you begin to understand why there’s no substance to any of it. Hopefully this is my opportunity to teach you what makes many eyewear brands out there better than Ray-Ban.


If you’re buying a pair of sunglasses, the main thing you’re interested in should be the quality of the lenses. That’s what determines how clearly and comfortably you see, and how much eye protection you get from them. There can be an enormous difference from one pair to another.

rayban lenses

Maui Jim Mavericks vs Ray Ban Aviator

Ray-Ban offer a range of different lenses, some better than others. But none of them can compete with a lens such as you would find in a pair of Maui Jim sunglasses. Most sun lenses simply dim light… Maui Jim sunglasses enhance colors, providing greater clarity and detail using natural light.


Furthermore, whereas Ray-Ban lenses usually block UV at around 400nm, high quality sunglasses such as Maui Jim can filter light up to 440nm or more, meaning more eye protection. On top of that, they are generally more durable and block more glare.

If you had them side by side, I would bet you would much prefer the view through the Maui Jim pair than the Ray-Ban pair.


Ray-Ban frames are still typically made from traditional materials; steel and acetate. Meanwhile, other manufacturers have innovated massively in the materials they use. Here’s an example:

Ray-Ban Wayfarer vs Carrera 6000

In this example, the Ray-Ban pair is made from a conventional material called acetate. But the Carrera frame is made from Optyl, which is lighter and more durable without being any more expensive. Check out the video below to see how amazing optyl is:


This is an aspect that obviously comes down to personal preference, but I still think you can find a much more unique and altogether more interesting look than what Ray-Ban has to offer. I’m going to focus on the optical side of things. I’ll give 3 examples of current Ray-Ban models and 3 alternatives that I would suggest.

Ray Ban Clubmaster:


My Alternative: This frame from JF Rey is similar in shape to the Clubmaster, but with a slightly more rounded shape in keeping with the current fashion, and finished at the top with genuine leather.




My Alternative: This frame from Dragon Eyewear features a double layer of acetate to achieve a look that changes depending on the angle the frame is viewed from. It also features interesting detail on the front, a more comfortable key-hole bridge and a much more subtle logo embedded on the inside of the arm. They’ve made the material semi-transparent so you can see it, which I think looks really cool.




My Alternative: This Reykjavik Eyes Black Label frame is considerably lighter, stronger and more modern than the Ray-Ban equivalent. It also has no screws, making maintenance far easier. You can get it without the double-bar bridge, but this look is coming more and more in at the moment so I would definitely have it. In fact, I’ve just ordered this frame for myself!



Whether you’re looking for style, innovation or sun protection, I think you can do better than Ray-Ban. This backs up what I mentioned at the start; you’re really just paying for a name. If that’s what you want, then fine, but bear in mind that everyone wears Ray-Ban. Style should be about personal expression, not following the crowd. Want to look the same as anyone else? Stick with Ray-Ban. Want to look better, feel more comfortable, get better value than everyone else? Look elsewhere.


More To Explore

Read Our Reviews

The Spectacle Factory is rated 5 out of 5.0 stars based on 22 review(s).


I have recently bought two pairs of Eco Ocean glasses, one pair being prescription sunglasses, both pairs fitted with Zeiss varifocal lenses, and they are superb!! Both pairs have given me the sharpest vision I’ve ever had. Huge thanks to Robert and James and the whole team at The Spectacle Factory for giving me an experience that goes far beyond a high street opticians.

- Andrew Rogerson


Spectacle Factory i can say are the best supplier of quality glasses i have used to date. The range and quality of frames are second to none. I bought 4 pairs it was that good. I feel i should give a special mention to the lady on the fitting and choosing of the frames. Emma was very helpful and clearly loved her job. She made the whole process enjoyable and i now actually enjoy wearing glasses rather than hide the fact. thanks Emma and team

- philip


The Spectacle Factory was recommended to me by a friend and my experience from my initial eye test to taking delivery of my new glasses was first class throughout. The attention I received from James during my eye examination was both extremely thorough and professional. He worked patiently and diligently to fine tune my prescription. Robert's involvement in choosing my new frames and lenses was brilliant. At no time did I feel under pressure into making quick decisions regarding the choices made available to me. His expert knowledge and enthusiasm was very reassuring at all times. Having experienced several years of eye discomfort, I am now overjoyed with the difference that the team at The Spectacle Factory have made to my vision. Many Thanks.

- Mr Michael Mortimer


I brought my daughters in recently for their first eye tests and I was so impressed with how patient and thorough all the staff were with us. Trying to get a four year old to sit still enough for the scans was very difficult but Ben tried his best and didn’t seem to let it phase him. Claire was wonderful during the eye test itself, employing my 6 year old to be her assistant and making it fun for them both. Not being a glasses wearer myself, I was quite overwhelmed when I was told my 6 year old needed glasses, but Robert helped me to understand what her prescription meant and made sure that her beautiful new glasses fit her just right! Thank you so much to everyone at SF!

- Emma Venn


Picked my Reykjavik Eyes glasses up Thursday . Robert and his team are outstanding . I am a nervous customer due to bad experiences when I was young . They made the whole experience special and made me at ease throughout both visits . Robert is brilliant regarding frames to suit you no pressure just brilliant support and help . I would wholeheartedly recommend The Spectacle Factory to everyone. Thanks a million everyone.

- Alison Wood


Five stars without any hesitation. I immediately felt at ease and the atmosphere was very welcoming. The service was prompt and efficient. I felt the examination was very thorough and any questions I had were clearly answered. When it came to choosing my frames and what my prescription involved the options available to me were fully outlined. I didn’t feel under any pressure and I felt in charge of the transaction. From entering to leaving it was a lovely experience. I was a little hesitant in the current situation, but my fears were soon allayed as every precaution was taken to minimise the risks. Superior to any high street optician. Excellent all round! EH

- Elizabeth Horsfield


Living some 300 miles from The Spectacle Factory visiting was not an option for me, however, after checking all the reviews I decided not only to buy my J.F. Rey frames (seen on an online video by Robert) but also have my Zeiss smart life progressive lenses made by them. I had no worries. After taking advice from Robert the measurements required for the lenses were done locally at a nominal cost. I am now the proud owner of a pair of handmade 'wow' glasses and a very happy new customer. Use them with confidence. The customer service is truely outstanding.

- Alan Astin


Well they you pay for what you get. It’s definitely true of The Spectacle Factory. There customer service is the best I have experienced anywhere. I was not rushed with any decision and I was made to feel like I was there most important customer. What I paid was an eye watering amount but I got smartlife ziess lenses and frames that are very comfortable. I now also have very clear vision when reading. I thought it was not clear due to lighting in modern offices and homes. Wrong it was bad lenses and persecution not being quite right. Thank you for sorting it all out at the first attempt.

- Heath Christy


ABSOLUTELY BRILLIANT I have been using the Spectacle Factory for a long time, but the latest visit was the best BY FAR..... I desperately needed an eye test, and was fitted in quickly. James, the optician, was excellent , as usual. 4 members of staff were outstanding in the service I received. Robert, Ben and Emma were absolutely perfect.....and Ruth, the manager was excellent, as she always is. The best visit by far...I cannot rate this place higher !!!

- K Rhys


Welcomed by and dealt with Robert during the whole process of choosing through to final fitting. Great service, great range of glasses, really helpful and informative. I would highly recommend

- Jenny T


After reading all the positive reviews I decided that a 40 minute drive would be worth it to try and get a new prescription and frames- I wear my glasses all day so need to get this right. I was so impressed with everyone’s desire to be helpful and make sure I was happy at every part of my visit. I wasn’t the quickest at choosing new frames but never felt rushed by Robert. He listened and gave helpful advice as we worked through choosing the frames and lenses I needed. They have a huge range of frames which meant I ended up with a pair I was really happy with. I actually chose a pair of prescription sunglasses as well, which I have been meaning to do for years. I loved the combination of cutting edge technology and personalised service. It’s so nice to see a team that places such a priority on customer satisfaction - they certainly deserve 5 stars.

- S McReynolds


Fantastic service! I attended the spectacle factory over a year ago for an eye test. They were amazing, and so patient with me! My Polaroid frame broke recently, so in desperate need called the spectacle factory to order a replacement frame. They were so efficient and helpful. Also my frames were covered under warranty and I didn’t have to pay a penny. AMAZING. Couldn’t recommend them anymore!

- Rebecca F


Friendly service, thanks to Robert who took the time and care to ensure that I was happy with my new glasses. I would definitely recommend.

- Paul Wellman


Visited the Spectacle Factory a couple of weeks ago for the first time. James did my eye test and was very thorough and informative. Chose a pair of glasses afterwards with the help of another member of staff. Great customer service. I have always gone to high street opticians before and never sure what glasses suit me. I was allowed to take my time and offered helpful advice. Love my new glasses which I picked up with the week. I will be returning to the Spectacle factory in the future. Far superior in terms of quality and customer service compared to other opticians I have been too.

- J B


My wife and I both have great glasses (and sunglasses) from The Spectacle Factory. Right from our very first visit we have been very impressed with the highest level of care and attention to detail, both with eye tests and the choice of lenses and frames. They seem to have a flair for helping you to choose the right glasses. Once your order is ready, nothing is too much trouble to ensure that the fit and the suitability of your glasses is perfect for your needs and that you are completely happy. Their ongoing service is second to none. We can highly recommend The Spectacle Factory..

- Geoff Gosling


Came in today for help with some frames, repaired no questions asked, there and then on the spot Brilliant service

- Alex


All the staff are so helpful and switched on to all your requirements I would recommend them all day what a good experience

- Roy gardiner


The Spectacle Factory offer me the kind of customer service and ability to customise my choice of spectacles that just is simply not available on the High Street. From Initial contact, to delivery of the finished product, you are treated like a loyal friend. Nothing is too much trouble. Unbiased advise, on choosing the correct spectacles for your particular application. A vast range of frames from the very cheapest to the latest designer frames. I choose the Spectacle Factory, because they can provide me with, customised glasses, to align with my particular needs and requirements. Most high street opticians have a 'one size fits all' attitude. The Spectacle Factory does not subscribe to this theory and treats every client as an individual. Their eye sight is very comprehensive and is 50% longer than the industry standard. If you value your eyesight, and want the very best care, this is the place to visit.

- Paul van de Rooy


Rob and the team were excellent help with the professionalism and advise . I will become a faithful member of the spectacle factory!! Thanks again team

- Dan Amin



- James


Excellent advice with a fantastic product range,

- Thomas Sayer


Highly recommend The Spectacle Factory - excellent service will definitely be using again.

- Hattie

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